Explore our in-depth glossary of terms and concepts that bridge the worlds of CCaaS and telecommunications. Whether you're an industry expert or new to the field, this resource provides clear definitions of both foundational and advanced terms. From customer experience solutions and cloud technologies to telecom networks and infrastructure, we've got you covered. Stay informed and enhance your understanding of the key concepts shaping today's telecom and CCaaS industries.
The overall perception and visibility of a company or product in the market, reflecting how customers trust and recognize the brand. Strong brand reputation enhances loyalty and influences purchasing decisions.
Broadband refers to high-speed internet access that is always on and faster than traditional dial-up services, using various technologies such as DSL, cable, fiber-optic, or satellite to transmit data.
Business Continuity involves planning and preparing for potential disruptions to operations, ensuring that critical business functions can continue during and after emergencies, such as natural disasters or cyber-attacks.
Business Text Messaging is a service that allows companies to send and receive SMS messages to customers and employees, facilitating communication for marketing, customer support, or appointment reminders.
BYOC (Bring Your Own Carrier) is a model in telecom services where businesses bring their preferred telecom carrier to integrate with cloud-based communication systems, giving them more control over costs and service quality.
CAC (Customer Acquisition Cost) is a metric that calculates the cost of acquiring a new customer by dividing the total marketing and sales expenses by the number of new customers gained during a specific period.
